The web is a canvas, and designers are constantly pushing the medium to its limits.
Many designers are thinking of ways to make sites as beautiful as they can be while still remaining easy to use and functional. The trend for 2022 is to make websites that are designed with the user in mind, but are also fun and playful.
One-page websites are a great way to share things like a portfolio, an event schedule, or a short promotional message. The idea behind one-page websites is to eliminate excess information and focus on the most important points.
They can be useful when you need to showcase everything into one place and avoid getting distracted by navigation or multiple pages. One-pagers are not just for portfolio sites anymore.
Websites are increasingly adopting app-like experiences, with minimalistic interfaces that offer quick actions and easier navigation.
The return to app-like experiences is bringing personality back to web design. A variety of tools are making it easier than ever to build interfaces that work seamlessly across devices, while staying interactive and engaging.
Technology has evolved and now allows us to create fully functional websites that mimic the functions and features of native apps — all without having to download anything.
They are being used by brands across many industries to great effect. Brands like Apple, Nike and Adidas have created single-page sites to drive traffic to their products or services.
Art deco motifs
The art deco design style has been making a comeback for the last couple of year, and it’s having a major impact on graphic design. Thanks to its simple clean lines and graphic shapes, is very versatile in terms of design.
This means it can be used for a variety of purposes including logos, websites, illustrations and much more. Here are some tips for incorporating art deco elements:
– Use bold colors or black-and-white patterns
– Include clean lines
– Use geometric shapes
Oversized typography is the ultimate design trend for 2022. A trend that has been around for many years in print design is now making its way into web design.
At a certain size, words become more of a graphic element than simply part of the copy. This is a versatile technique that can be used in minimalist or maximalist designs just as effectively and can suit many different styles.
To get started, simply type out your copy in a larger-than-normal size. Try to pick a font that works well at a large size, like Helvetica Neue or Futura. And use plenty of space between letters.
Web-based scavenger hunts
A well-designed scavenger hunt is a great way to encourage people to explore your website and check out different pages or sections of your site.
Sometimes called a “treasure hunt,” the goal of a scavenger hunt is to get people involved and interested in both your brand and your products! They can be used for anything from scavenging for collectibles on the website (e.g., hidden pictures or sound clips) to solving puzzles, riddles and mysteries.
An incentive is also important, so think about what you can offer participants that will keep them motivated (e.g. a gift card, event tickets, extra sale or reward points)